Fluid is a project to refine my feeling for serif typefaces and deepen my understanding by making a kind of game out of the process.
The idea is to counter the rigid classical font with a further font that opposes functional simple construction rules that I see in it.
The result is a typeface which, in its basic construction approaches a serif typeface, but in its final state combines type with the visual language of water, thus generating a pictorial experience from typography.
The typeface lives in the combination of the two font styles in the writing, as individual letters fall out of the row.